Specialitation
Jose A. Rodriguez Parrondo currently leads ductor’s Tenant Coordination team. Jose Antonio has extensive professional experience as Technical Director of tenant construction works in shopping centers.
Parrondo graduated as an architect in 1985 at Madrid’s ‘Universidad Politécnica’, he has served for 15 years as the Technical Director of ‘Sociedad de Centros Comerciales’ in Spain. He has also worked at ‘Inmobiliaria Chamartín’ as the COO for the shopping centers’ area.
This vast experience has led him to conduct numerous successful Tenant Coordination projects.
Tenant Coordination
Commercial projects are particularly complex as there are many risks factors involved. Essentially, the Project Manager ensures that these risks will be effectively managed so that there will be no threat to the outcome of the project.
The deactivation stage is of vital importance in any mall or shopping centre and needs to be carefully planned from the start, defining and grouping together the actions to be carried out in order to avoid any improvisation which might be detrimental to the final result of the project. Tenant Coordination is a further essential service offered by ductor in this phase.
ductor´s tenant coordination teams ensure that the client’s needs are met, coordinating these requirements with any queries or concerns that tenants and the various outlets may have.
A shopping centre has a common focus, a specific commercial orientation resulting from a previously established architectural and technical project. Every establishment should be familiar with these parameters. ductor´s tenant coordination team work to ensure that all the tenants are informed of the intentions and aims of the centre.
In this case, ductor acts as a bridge between all the tenants and the different agencies involved in the project: marketing and/or management team, project management, client, construction company, etc.
When each tenant has been provided with all the documentation it will be required to submit its own project to the client, who will proceed to make any adjustments needed to the previously designed master plan. This complicated task is carried out by ductor´s tenant coordination team, relieving the client of any worry in this regard. The coordination team will revise and review all the projects and approve their technical aspects.
The following are the most outstanding performances in Tenant Coordination projects led by Jose A. Parrondo (current Director for ductor’s Tenant Coordination Team) since 1998:
Shopping Center |
Year |
Location |
G.L.A. |
Stores Num. |
CC Loranca |
1998 |
Fuenlabrada, Madrid |
45.000m2 |
127 |
CC Nervión Plaza |
1988 |
Sevilla |
43.000m2 |
118 |
CC Factory Outlet |
2000 |
Sevilla |
20.027m2 |
85 |
CC La Villa 2 |
2002 |
La Orotava, Tenerife |
37.752m2 |
110 |
CC Gran Vía 2 |
2002 |
L’Hospitalet, Barcelona |
54.585m2 |
195 |
CC Plaza Mar |
2003 |
Alicante |
43.684m2 |
120 |
CC Plaza Norte 2 |
2004 |
San Sebastián de los Reyes, Madrid |
51.557m2 |
220 |
CC Área Sur |
2007 |
Jerez de la Frontera, Cádiz |
46.000m2 |
135 |
CC Dolce Vita |
2008 |
A Coruña |
62.000m2 |
114 |
CC Puerto Venecia |
2012 |
Zaragoza |
85.000m2 |
218 |
CC Tanger City Center |
2014 |
Marruecos |
28.200m2 |
100 |